INTRODUCTION
SMS communication with customers is the best way for the gambling industry to reward players and gain new players. Discover in this article the details on the use of SMS in the gambling industry.
In addition, the implementation of an SMS system does not require a heavy budget compared to the many advantages it provides to gambling companies.
SMS FUNCTIONS IN THE GAMBLING INDUSTRY (PMU, BET, CASINO, LOTTO, Etc.)
- Retain existing customers
- Drive traffic to the gambling business website
- Acquire new customers
- Obtain a high rate of return
- Increase mobile bets
- Substantially increase the turnover from the first month of the implementation of the SMS system
Many casino and Bet companies use SMS to manage their loyalty programs and communicate regularly with their regular players by reminding customers to top up their accounts, providing them with tournament information, details of events and competitions at come or special promotions on chips or bets.
SMS messages can also be used to send betting tips, and SMS short codes can attract new users who send SMS offering tips (tip of the day, of the week, etc.)
SOME BENEFITS OF SMS MARKETING FOR GAMBLING BUSINESSES
- Increase in CTR, conversion rate and optimization of ROI (return on investment)
- Generating traffic to the gambling company’s website
- Increase in bets on the gambling company’s website
- Revenue increase
- Reinforcement of the notoriety of the gambling company
- Getting ahead of the competition
THE USER OF GAMBLING COMPANIES WILL BE PLEASED TO RECEIVE SMS
Different types of SMS that gambling companies can send to their users:
- A welcome message when registering on the company’s site (we provide an SMS API specially dedicated to this feature.)
- A message of availability of new draw
- A message about an increase in the jackpot
- An information on the kitty, bonuses, offers
- An information on new actions, draws, games or upcoming tournaments
- An information about Reload Bonuses – from time to time, it encourages the customer to come and use it
- Incentive Message for Installing Gambling Business Mobile App
- Etc.
Are you a gambling company and want to take advantage of SMS to boost your business? Do you want to set up an SMS system for your gambling business (PMU, BET, CASINO, LOTTO, etc.)?
Contact our multidisciplinary team now to test our end-to-end solution (Analysis, Configuration, Customization, Integration, Automation, Performance Monitoring, Periodic Reporting, Marketing, Support, Revenue Assurance, etc.).